Outgrown Klaviyo (or our current email/SMS tool)
One lean team. Five channels. Zero extra hires.
DTCStudyLab replaces the tools a small marketing team juggles around Klaviyo with an all-in-one retention marketing platform and a forward-deployed marketer for ecommerce brands.
The problem
The personalization ceiling shows up fast.
Once a brand needs more than a subject line swap, the tool's dynamic blocks and segmentation start feeling basic. Quiz data will not connect, stock levels will not differentiate by warehouse, and the visual gap between the brand and its emails gets wider every campaign.
What we hear from brands
Dynamic blocks are too basic and don't meet the brand's visual standards, leading to generic messaging, says a four-person accessories brand
Quiz data isn't connected, and personalization features fall short, adding functionality strains one person's bandwidth, says a bicycle brand on a headless site
Cannot differentiate stock levels between warehouses, so customers see products that aren't available in their market, says an organic kids' clothing brand selling in three regions
The new way
A forward-deployed marketer who manages 15 accounts, not 60
Most vendors spread a support rep across 60 or more customers. DTCStudyLab caps each forward-deployed marketer at around 15 accounts, with a 5-minute live chat response time and weekly strategy sessions, so the person helping you actually knows your business.
Outcomes brands report
+56.6%
in online revenue year-over-year
+111.7%
in online order volume year-over-year
25 hours
of marketing team time saved per month, on average across customers
How it works
What onboarding with DTCStudyLab looks like, step by step
Answer a few questions
One customer's CRM lead described it this way: provide access, answer a few questions, help with domain warming. Everything else was handled for her.
Your forward-deployed marketer does the heavy lifting
Data transfer, integration setup, and rebuilding flows and campaigns fall on your dedicated forward-deployed marketer, who covers 99% of the work.
Go live on a realistic clock
Expect two to four weeks for a growing brand, three to seven weeks for a nine-figure business with a complex setup.
The platform
The platform behind every touchpoint
DTCStudyLab combines a real-time CDP, on-site personalization, and every messaging channel into a single system, all running on a data model built specifically for commerce. It scales to 2M RPM and responds in under 300 milliseconds, so it works at the speed customers actually browse.
Including
Your forward-deployed marketer
Direct access, not a support ticket
Every DTCStudyLab account gets a shared Slack channel with its forward-deployed marketer, so questions get answered in minutes, not after a ticket sits unassigned for days.
Shared Slack channel with your marketer
5-minute response time versus 72 hours
Included with every subscription
Replace your stack
Fewer vendors, one customer view
Every additional point solution is another place customer data has to sync, another login, another bill to reconcile. DTCStudyLab consolidates the common culprits into one platform with a single, real-time customer profile behind every channel.
Replaces
Klaviyo
Attentive
Yotpo
Segment
Get a straight answer on fit
Talk to an expert about whether DTCStudyLab actually solves what your current stack cannot.